Job Purpose
To manage and develop the company’s pay-per-click and social media advertising campaigns, ensuring that they meet performance and revenue targets in line with the overall marketing plan and budget.
Job Description
- To manage the company’s pay-per-click campaigns under the direction of the Marketing Manager.
- Undertake required analysis and A/b testing to identify relevant and strong keyword searches in order to optimize campaign success.
- Creating targeted campaigns including writing required copy and testing landing pages.
- Working with relevant internal and external stakeholders to create copy and other creative content.
- Provide regular reports on performance metrics and market-related insights.
- Analyse, monitor, and report on ROI for all PPC campaigns to the Marketing Manager.
- Analyse, monitor, and report on competitors' PPC campaigns including keywords being targeted.
- Manage and monitor spending to ensure it is in line with the assigned budget.
- Keep up to date with market and technology-related developments.
- Location - Pune
Eligibility
- Candidate must have a minimum of 2+ years of core experience in Google AdWords in the Real Estate Vertical.
- Excellent knowledge of Keyword Selection, Performance, and Optimisation
- Ample knowledge of Ad Copies and Ad Creation in Google Adwords.
- Proficient in Google Display Network
- A candidate from a Real Estate background is preferred.
Perks and Benefits
- Hike on current salary
- Bi-annual appraisals
About Company
Star Estate has been one of the most reliable & trusted real estate consultation firms for over a decade. We provide the best-in-class real estate and property-related solutions to highly esteemed clients and customers through extensive market research and scientific data analysis. Star Estate delivers the highest level of hassle-free property investment solutions for home buyers and real estate management with long-term strategic planning for developers, which is exceptionally well acclaimed and recognised by its users and reviewers. We aim to deliver our customers a comprehensive and flawless experience in buying or investing in residential and commercial properties. We ensure complete assistance in property-related concerns, from searching for new homes, finding suitable locations, and competitive pricing to after-sales services.